mapa sitios cerca lejos

 

There is a tremendous opportunity to develop a strategy involving distribution and brands on the Internet.

It is easier to obtain high quality product than improve distribution.

Many brands hate e-commerce.

There are more alternatives to improve distribution with the Internet. 

map positioning 10

 

Attributes

1)  E-commerce: people love Amazon and hate institutional websites.

2)  prices-stock:  without price the product is incomplete.

3)  where to buy: on the main menu.

4)  responsive web design:  people want the information on their phone and tablet (with responsive tech and effective web navigation).

5)  language: is not a minor issue.  When Amazon want to be in Germany, they speak German.

notes:

Atlas Concorde: where to buy is on a second level menu.

Modena and Porcelanosa: have store locations (close to the customer, more consumer friendly than others).

Modena Gruppen AS:  fliser.com is forwarding (a) to modena.no

Fiandre:  granitifiandre.it granitifiandre.com granitifiandre.de granitifiandre.info granitifiandre.hu granitifiandre.cn granitifiandre.biz granitifiandre.sk granitifiandre.es fiandre.com  etc.

gresporcellanato.com is forwarding to granitifiandre.it

Marazzi: marazzi.it marazzi.es marazzitile.co.uk marazzi.de marazzi.fr marazzi.cn  marazzigroup.com marazziusa.com  etc.

Porcelanosa: porcelanosa.com porcelanosagrupo.com porcelanosa-usa.com

Ceramica Portinari: porcelanato.com.br is forwarding to ceramicaportinari.com.br

 (a) Domain name forwarding:allows you toredirect multipledomain namesto a single Web address.


 

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